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Frequently Make Bad Decisions? Here’s Why (and a Fix)

Sam Holston
7 min readFeb 17, 2020

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Overcoming Bad Decision Making with Neuroscience.

Illustration by Sonia Ruiz via Yale University

You make poor decisions in the moment because of biases, subconscious processing and mental heuristics. The best fix is forcing yourself to delay all your decisions and think them through.

We all make poor decisions. Some, more frequently than others. Last night I stayed up to the wee-hours marathoning a new Netflix series. When I woke at the crack of dawn, my brain pulverised into a mushy pink paste-like the insides of a chicken nugget, I was angry at myself. Maybe a vegan chicken nugget.

I knew at the time it was a poor decision. And true to fashion, as I sat curled in my blanket, my screen seducing me with its 16:9 portal into a world of excitement and emotion and episodes, I knew this decision would haunt me. Stupid. I even had that thought. The one we all have before making yet another bad choice… what am I doing? Why does this always happen?

If I’m honest, this wasn’t my first late-night rodeo. It probably won’t be the last. Unlike the self-proclaimed pinnacles of productivity on this platform, the gods of motivation, action and self-perpetuation, I…

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Sam Holston
Sam Holston

Written by Sam Holston

Brain-friendly writing about how your brain works. https://www.samuelholston.co/

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